Customer Stories

Chalhoub Group Case Study

The Chalhoub Group has been the leading partner for luxury across the Middle East since 1955. As an expert in retail, distribution, and marketing services based in Dubai, Chalhoub has become a major player in the beauty, fashion, and gift sectors regionally. The Group employs over 12,000 employees across 14 countries, and around 75% of their workforce are frontline employees. After visiting several stores and getting direct feedback from colleagues, management quickly saw the need for a mobile-friendly communication solution as their intranet wasn’t cutting it.

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Chalhoub Group Case Study

“Beekeeper is the best tool we have right now for our crisis communications.”

Group of professionals in formal attire engaged in a discussion in a modern, bright room.

Chalhoub Group Case Study

The Chalhoub Group has been the leading partner for luxury across the Middle East since 1955. As an expert in retail, distribution, and marketing services based in Dubai, Chalhoub has become a major player in the beauty, fashion, and gift sectors regionally. The Group employs over 12,000 employees across 14 countries, and around 75% of their workforce are frontline employees. After visiting several stores and getting direct feedback from colleagues, management quickly saw the need for a mobile-friendly communication solution as their intranet wasn’t cutting it.

Find out how Beekeeper helped The Chalhoub Group to:

  • Quickly roll out a crisis communication plan during the coronavirus pandemic
  • Automate user management between Beekeeper and Microsoft Azure AD
  • Earn international recognition as a top workplace in the Middle East and win the Great Place to Work in UAE Certification

Always stay connected with Amazon Web Services. The Beekeeper app is hosted by Amazon Web Services and allows Chalhoub Group to stay connected. Server errors or a failure of communication via Beekeeper are a thing of the past – regardless of whether 100 or 100,000 employees are connected. In addition, Amazon Web Services adheres to the highest security standards, which guarantees the security and conformity of the platform.

Chalhoub Group logo with Arabic calligraphy above the company name in blue.
I believe Beekeeper contributes to our employee experience and this is a key success factor in us winning these awards. We also used Beekeeper to send employees the survey for the great place to work certification process.”

Sarah Cousin, Head of Internal Communications, Chalhoub Group
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