Why is a digital workplace Important for Companies
Creating a digital workplace involves implementing multiple business processes and strategies to give employees the right tools to perform their core job responsibilities. For a digital workplace to enhance employee experience, it should:
- Be holistic and provide full integration with existing work applications
- Provide for easy information sharing and collaboration
- Deliver a harmonized user experience in the work environment
- Be coherent and make remote work easier
- Provide mobility and accessibility no matter the location
The digital workplace is not just the introduction of work technologies. It’s a change in the working mindset and structure of the organization. In the last decade, organizations are coming to realize that work is no longer simply a place we go everyday. Today, work comes to us.
Here are some of the benefits:
— Improved Transparency in Internal Communication and Collaboration
Using the Digital Workplace, companies are opening new flows of communication. It grants the opportunity to keep in touch with peers and management at all times. Employees can’t afford to miss out on important news only because it got lost in the inbox. The Digital Workplace provides newer and faster communication tools, like instant messaging, video conferencing, real-time collaboration tools, community or information intranet boards. All this reduces the time people spend looking for information and increases transparency among the organization.
— Boosts Employee Experience and Engagement
Companies must build a strong work culture to increase employee productivity and improve business performance. Today, employees are the internal customers of the digital workplace, which places them in the center of any business transformation strategy. With the help of the digital workplace, companies can listen and act on employee feedback allowing them to shape healthier business relationships.
Each organization needs to find the right way to boost employee engagement and satisfaction, as disengagement has a high price tag for organizations that fails to acknowledge that. Delivering a great employee experience through a digital workplace strategy is a combination of physical, technological and cultural changes, that can impact positively employee recognition and engagement.
Why employee engagement is important :
— Better Knowledge Sharing and Accessibility
Employees spend countless hours in search of information since all documents are scattered over different drives, emails, PC folders, USB sticks, and even printed copies. Over time this struggle can amount to days of lost productivity.
With the help of a centralized source of information, like the corporate intranet, all this documentation can be organized and easily accessible by employees at any time. With easy access also comes the ease of sharing. Knowledge is no longer limited to individuals, job seniority, or departments.
— Customer Satisfaction Improves
Customers reap the benefit when employees are engaged and productive. Employee experience platforms make it easier for team members to find customer account information, including previous orders, purchase order numbers, and delivery dates. This information allows them to provide better customer service. Customer satisfaction rates improve. Satisfied customers are more likely to become repeat buyers, which boosts company profits.
— Increased Remote Work Capacity
Employees can access the company data and apps from anywhere with an internet connection. Employees can work remotely, which is appealing to more than 99% of workers at some point during their careers. The vast majority (90%) want to adopt the remote work model permanently.
Companies that implement a digital workplace experience and make remote working an option have higher employee satisfaction rates. They also find it easier to attract top talent.
— Potential for a More Agile Workforce
Digital platforms give a company the advantage of having an agile workforce. Employees can be encouraged to learn new skills to respond to changes in customer demands. They can earn higher salaries as they obtain more skills.
Employees can move from one workstation to another to gain experience with different jobs within your organization. This step gives your team members opportunities to learn and makes their work more interesting.
Digital tools, like knowledge management systems, allow professionals to document experiences, best practices, and know-how, which can be stored and shared with all current and future employees. This knowledge can lay the foundation for a much more efficient and productive workforce.