What is Internal Communications?
Internal communication (IC) generally refers to the successful flow of information among members of an organization, including to foster collaboration. Internal communications professionals specialize in helping company executives and others communicate with different parts of the organization for a variety of purposes, from change management to nearly anything related to employee experience.
Benefits of Internal Communications for Employers and Employees
Investing in internal communications can help on many different company priorities. Examples:
— Successful internal communications increases employee teamwork and productivity:
According to a survey conducted by the McKinsey Global Institute, employee productivity jumps by 20-25% in companies where employees feel connected.
— Internal communication improves employees’ overall experience at work:
When employees understand the impact their work has on the business, they feel that they are valued. They are even more motivated to reach further to meet (and exceed) expectations.
— The way top executives and managers communicate with team members has a significant impact on employee engagement:
Investing in the steps required to build an effective employee communications program is an excellent way to get employees engaged with an organization’s vision. Workers feel valued and understand that their role has a bearing on the company’s success.
→ Read More: How to Define Internal Communication Goals? SMART Goals