LumApps Hires Exceptional Talent
Lauriane Bailly is joining the LumApps team as VP of Global Marketing, based out of Paris. Lauriane brings extensive experience as a marketing leader coming from Criteo, a top global advertising company. She will help drive transformation inside the company and bring LumApps’ marketing team to the next level.
VP of Global Marketing
Lauriane has over 15 years of marketing & consulting experience prior to LumApps, and joins our team with the goal to shape a new marketing approach, bring value for the business, generate leads, while driving awareness on LumApps solutions.
Lauriane Bailly is passionate about redefining our way of thinking through technology and change management, always putting people at the core of this evolution
She is coming to us from Criteo, the leading global advertising company where she occupied several senior marketing roles, both in field and corporate marketing. She enabled Fortune 500 companies and large enterprises (Booking, Fiat, Macy’s, etc.) to succeed in their marketing strategies. There, she experienced the scale-up stage of a fast-growing post IPO company with thousands of employees working in 30 offices worldwide.
She is also bringing extensive branding and product marketing experience coming from past roles at AOL, SFR and Accenture.
I am deeply honored to be the one of the first executive women at LumApp
I’m excited to join LumApps at this amazing point in its trajectory after the Series C funding. I very much look forward to working with the teams to help drive LumApps’s transformation in this critical time.
I am a huge diversity advocate in the workplace empowering young women to pursue their careers and take leadership positions, so I am deeply honored to be the one of the first executive women at LumApps.
– Lauriane Bailly, VP Global Marketing
Communication Manager EMEA
Media and Press
June 29, 2020