The ETAM Group: How 1000 Stores Became One
By facilitating communication between store branches and HQ, INTRA Mag is an outstanding example of technical agility in the service of a corporate community. This digital space allows the ETAM Group to create a real connection with all its employees and to simplify the exchanges between Headquarters and stores. By focusing on employee experience, Etam is also investing in the customer’s shopping experience.
Information-sharing is the thorn in the side of many retail groups, in particular those with a number of distinct retail locations across several countries. It’s official: digital transformation is retailers’ top priority.
The ETAM group is no exception to this rule, and has decided to invest LumApps + Office 365 in order to centralize their retail operations and provide the best employee experience, in turn enhancing customer shopping experience.
Without disrupting the existing IT infrastructure at our headquarters, we needed to digitize all the outlets of our 3 brands –Etam, 1.2.3, and UNDIZ– in order to share real-time information and respond to the business needs of our stores. Office 365 + LumApps was the natural solution.
– Céline Wargnier, Head of Communications, ETAM Group
An innovative intranet for retail
The collaboration between the Etam group and LumApps has created an innovative digital retail tool: a new intranet space that serves the communication needs of stores, using the native functionalities of Microsoft’s collaborative suite Office 365 (Teams, Yammer, SharePoint, Outlook, Planner, Graph Notifications, Azure Active Directory and more) to bring physically disparate teams together.
Boosting employee interactivity in stores
They can access:
A talent section to help employees with their personal and professional development
Better employee education, better service