11. Rich Content: Videos, Images, Etc.
A picture is worth a thousand words. Encourage employees to create content with multimedia and design elements. This makes content more engaging for visual learners.
You can use infographics, images, and charts to support your text-based content. Introduce short videos when necessary to guide your employees on specific tasks. Certain company or feature updates are best presented using videos rather than images or texts.
12. Funny and Entertaining Content
Like gamification, using humor is an effective way to keep employees engaged. This is done by allowing employees to use memes and gifs in their content posts. Set up fun challenges for employees to participate in such as photo contests, nostalgic questions, trivia, or exercises such as “two truths, one lie.” Set up discussions for commentary on current events such as sporting events, award shows, or viral stories.
Introducing relevant entertainment and funny content will undoubtedly have an impact on employee engagement.
13. Employee Recognition
Recognizing and rewarding active users in terms of intranet usage and contribution is another intranet engagement idea. Many people tend to contribute their ideas in your intranet community, not because of monetary rewards but because they understand the essence of knowledge sharing in an organization.
Take note of the most active users on the platform and recognize their efforts. By doing that, many employees will feel motivated to contribute and exchange ideas. Not only will you be driving intranet engagement, but you’ll also foster an excellent knowledge-sharing culture, which will undoubtedly increase your company’s productivity.
LumApps Intranet Recognition Center
14. Celebrate Employees
Your employees will have moments in their career where they will reach a new milestone or go above and beyond. You can always take advantage of this situation to drive employee intranet engagement.
All you need is to celebrate their wins, no matter how small, on the intranet community. This can be a manager-led initiative or be done through a #LoveWall or #ComplimentWall community. Additionally, organizations can celebrate employee birthdays, anniversaries and establish semi-annual award ceremonies.
15. Dedicated Team for the Communities
Recruit a team of dedicated employees to oversee intranet communities and planning. This will boost employee engagement, especially if the group includes senior employees and department heads.
These workers have the skills to keep the community engaged using their behavioral and leadership qualities.
Senior employees should also be provided with the necessary training to help them achieve their best results. This group would be in charge of creating new communities, archiving communities and content, encouraging employees to post content, etc.
16. Encourage Posting Content at the Right Time
Another practical intranet idea for employee engagement and
enhancing user adoption is by making sure content is posted at the right time. The time of day and frequency of posting content impacts the engagement level. You can’t post content exclusively on Mondays and expect good engagement.
Use analytics and research to learn the most active vs. quiet times then encourage employees to post content at ideal times. This helps the authors get feedback while improving the reach of content.
17. Host Important Information and Resources
One method of improving intranet adoption is to make the intranet a source of truth for important information and resources. This includes features such as the employee directory and the integrated work apps but extends to resources such as sales and marketing assets. This accomplishes the goal of having a convenient yet safe document storage system. Tools like Google Drive and SharePoint can be integrated into the intranet for further convenience.
Additionally, training presentations and courses can be built directly into the platform. This gives an employee a central place to complete training courses and gives companies the ability to implement a learning management system.
Lastly, intranet solutions have become the ideal way to send company newsletters. HR updates, marketing reporting, or product roadmap presentations can be sent with intuitive templates. Improve the reach and engagement of newsletters.
LumApps IT Portal
18. Create a Hub for Industry News & Insights
Create a system so industry news, analysis, and insights are frequently posted by a diverse set of authors. This could mean a competitor review posted by the content team, an analysis of a competitor merger by the COO, or a new technology being implemented by the engineering team.
This type of content makes the intranet, “sticky,” as employees log on to stay informed and gain valuable industry knowledge. This is a great example of why an intranet is better for engagement than email. News and insights could be shared via email, there’s a good chance that more things would get missed and looked over as inboxes fill up. Intranet analytics are used to make sure news and insights are being consumed.
In addition to the industry news, another opportunity is posting company news. All content relating to the company usually interests employees. Create a monthly report about the performance, upcoming events, and general updates about the company.
19. Encourage Discussions
By encouraging collaborative discussions on your intranet, you’ll also be able to boost employee engagement. Encouraging discussion is not as easy as flipping a switch. A few keys include:
The platform needs to easy-to-use and reliable so employees don’t run into issues when posting content and comments.
All levels of employees need to be active to encourage group participation. As mentioned previously, this highlights the importance of an intranet council.
There should be a balance of work-related topics and fun.
An internal communication system is essential in encouraging an organization’s collaborative efforts. When individuals chat and work together, there are big chances that goals will align.
20. Link Remote Teams with your Company Intranet
For companies with remote workers, it can be tough to engage workers.
Modern intranets offer a host of unique features, including social and communication tools. These features bridge the gap between a company and its remote workforce.
Create a community on the intranet that enables remote workers to post their photos and share videos of the workplace setup. Give non-remote workers the ability to work from home or off-location to make the initiative more collaborative.